James Chu

Product Dsgn


Creative director, branding strategist, educator, speaker. Extensive experience in multi-disciplinary strategic design (product, branding, interaction, retail, environment, brand/user experience) and global brand strategy for prominent global brands and Fortune 500 companies such as Nike, Nokia, Vertu, and Belkin.Successful track records in leading and building creative/branding teams, cross-functional collaborations, as well as client relationship management.


  • TDS-392C-01: Brand Strategy Lab
  • TDS-370A-01: Futures Studio
  • GBDS-571-01: Branding Futures