Reiko Morrison

Humanities and Sciences


I am a highly effective Color, Material, Finish Expert with 27 years of experience in design and product development. With a background in Industrial Design, I understand how a good CMF Strategy can have positive impact on design, sales and the overall success of a company.  I am proficient in trend forecasting and interpretation, with extensive technical knowledge of materials, technologies and manufacturing processes. My experience in the field of CMF has successfully guided a diverse range of product design and development work for my clients.

My natural curiosity and passion for CMF as a young Industrial Designer, have eventually led me to become an independent consultant specializing in solution-driven CMF. Over the years, I have developed close relationships with diverse clients like Microsoft, HTC, T-Mobile, Western Digital, Belkin, Ember, Ergobaby and Magic Leap.