James Chu

Product Design


Creative director, branding strategist, educator, speaker. Extensive experience in multi-disciplinary strategic design (product, branding, interaction, retail, environment, brand/user experience) and global brand strategy for prominent global brands and Fortune 500 companies such as Nike, Nokia, Vertu, and Belkin.Successful track records in leading and building creative/branding teams, cross-functional collaborations, as well as client relationship management.


  • TDS-324B-01: ACTXLAB
  • ACX-202-01: Brand Experience Design
  • TDS-370A-01: Futures Studio
  • PRD-309-DS3: Design Lab 1
  • PRD-350-01: 6th Term Review
  • PRD-309-03: Design Lab 1