Art Center College of Design | Pasadena, California | Leading By Design

Dustin Edward Arnold

Graphic Design '04

Recipient of Art Center's 2008 Young Alumni Innovator Award, graphic designer, creative consultant and recent alumnus Dustin Edward Arnold is quickly evolving into a leading figure on the cutting edge of graphic design.

Immediately after graduating from Art Center with honors, he began working both commercially and on commission for clients such as Bang & Olfusen, Levi Strauss Premimum, Douglas Little & Company, Sony and Vertu.

Originally from Atascadero, Calif., Arnold aims to provide beautifully crafted and conceived experiences to those who view his work.

Did your view of the role of art and design change after attending Art Center?
Absolutely. I came to the realization that I wasn't getting into a profession as much as you are getting into a lifestyle. I suppose there are people out there working that this doesn't apply to, but I can't imagine them being very passionate or invested in what they are doing.

How did Art Center influence your life?
If attending Art Center doesn't change your life, then you probably weren't there to begin with. You end up reading life in a different way. We all have a notion that objects, lifestyles and people are made from many little pieces.

Art Center brings these abstract notions into the concrete world of legibility and focus, and gives you the tools to manipulate and create meaning from them. You also leave with a killer work ethic.

What surprised you the most during your time here?
That I was actually good at what I was doing, and other people cared about it.

I didn't come from a very artistic background, so growing up it was sometimes like I was speaking gibberish. Finding that my interests were understood and encouraged by talented people was very important to me.

What was the most valuable lesson you learned while at Art Center?
Design education only works if you work with it, or learn how to work the system. Nothing is for everyone, you have to want to be there if you are there. If the faculty members are difficult, it's like having difficult clientstake it as a personal challenge to learn how to convince them otherwise. It's really all in your handsthe College provides the means but you provide the drive.

What's the most challenging aspect of studying art and design in general?
It's just a competitive field. You really have to be focused and driven in order to succeed. If you come to Art Center knowing some specifics on what you want to do and the markets you want to contact, I think you can cut through a lot of white noise. Otherwise it's easy to get sidetracked with all the other demands on your time.

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