Yuki Okada was born and raised in Southern California. Okada attended the California Institute of the Arts and graduated with a BFA in Graphic Design. She worked as a senior designer for The Disney Stores, specializing in softlines and apparel before starting her own business specializing in licensing and consumer products design for the entertainment industry. She works with clients such as Disney, NBC/Universal, Dreamworks, Mattel, Fox, Illumination Entertainment and Sanrio on a variety of projects. Her work encompasses all aspects of style guide design, including character art stylization, asset design and consumer product concepts, to the development and design of presentation pitch decks.