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Course Descriptions

The classes listed below are not necessarily offered every term. For current class schedules, or to register, select Register Now .

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  • ACN-470

    Art Directing Teams

    The transition from being a designer to the leader a creative team can present many challenges. How do you guide a multidisciplinary group towards one common goal while still empowering each discipline to engage and contribute? In this course you will explore case studies of current companies revolutionizing the creative industry, discuss leadership styles and identify strategic, change-making role models. Interview creative leaders to gain a better understanding of your own strengths and weaknesses, develop your own brand mission, and leave the course with a network who can help guide your career. Guest speakers who have had success in art directing multidisciplinary teams will share their experiences. An ideal course for designers or art directors looking to move into greater leadership roles, individuals interested in what creative leadership looks like in a variety of fields, and students interested in illustration, graphic design, advertising, industrial design or photography. No prerequisites other than a curious mind and a sense of collaborative thinking.

    2 units

    Class regularly offered in Fall

  • ACN-202

    Brand Experience Design

    In order to stay competitive and connected with their customers, today more and more brands are morphing into multi-threaded brands. Brands are now more relevant, personal and experiential in their customers' daily lives, which means branding strategists and interaction designers now need to play key roles in determining how they grow and thrive. In this course you will learn how to collaboratively build successful brands and deliver immersive experiences. You will use trends and consumer insights research, interaction design and branding strategy projects to deliver enriching experiences for your target audience. An ideal class for design professionals, branding strategists and corporate executives, as well as students applying to ArtCenter's full-time Interaction Design, Graphic Design, Advertising and Industrial Design degree programs.

    Prerequisites: Passion and creativity! Prior design experience or fundamental design coursework highly recommended. Basic computer skills and access to a tablet or computer (desk or laptop) are required.

    2 units

    Class regularly offered in Fall, Spring and Summer

  • ACN-481

    Crafting a Meaningful Career

    Change is inevitable. The days of getting an education, going to work for a company for thirty years, retiring, and playing golf until you die are long gone. By some accounts, Americans will have seven or more career changes during their working lives. Whether those changes are big or small, they all involve introspection on what you want out of your life, risk assessment, and consideration of the impact your decision will have on the lives of those you care about the most. This unique course offers you an opportunity to: examine the pros and cons of past employment; deep dive into what motivates you; and create a plan to confidently move on to the next level. It's about defining your unique purpose and how to make it a reality, not about filling in a slot on an HR staffing chart. Drawing on more than 40 years of experience as a creative consultant, Tony Luna will help you discover your new role and connect with a growing network of talented people who are now living their dreams. Redefine your goals and explore the exciting possibilities your talent has in store for you in this information-packed, vital, and enlightening class! In the words of George Eliot, "It's never too late to be who you might have been."

    Noncredit

    Class regularly offered in Fall, Spring and Summer

  • ACN-497W

    Fulfilling the Dream: Cmc-3

    Building on the first two sections of this class, you will now be ready to address other important issues necessary to begin a successful new career. Continuing on the development of your business plan or life plan, you will address such issues as: forms of management; intellectual property; team building and communication; identifying the competition; identifying your competitive advantage; location; financing your new venture; and defining success. Once finished, you will have the tools necessary to proceed, confident that you have examined the necessary aspects of a fulfilling career, and ready to embrace a new career dimension of your own design.

    Noncredit

    Class regularly offered in Spring and Summer

  • ACN-589W

    Powerful Presentations

    How to tell it so you can sell it. Whether you are a creative or business professional, you must learn to connect effectively with your audience and communicate your ideas in a compelling way. This inspirational workshop will help you hone one of the most critical and often overlooked skills that everyone must possess: the professional presentation. Learn how to take your presentation skills to the next level using words, voice, body language and visuals. Mastering these skills is vital to your professional success whether you are a designer, artist, entrepreneur or business leader.

    Noncredit

    Class regularly offered in Fall, Spring and Summer

  • ACN-561W

    Protect/Sell/License Your Work

    The Legal Side of What to Do and How
    This intensive seminar covers a full range of intellectual property issues, including the language used in contracts that affects the license, sale and creation of designs and other original works. This course will cover: the basics of copyright law; fair use and copyright defenses; trademark law and registration; maintaining trademark rights and avoiding infringements; and patent law. Other topics include: privacy and publicity; legal clearance issues that affect your work; and a variety of contracts and contract clauses necessary to make the most of your business opportunities. Learn the best avenues of protection for the type of work you have produced. Bring in a sample of your work, and we will practice filing a copyright application, searching the availability of a trademark and filing a trademark application.

    Noncredit

    Class regularly offered in Spring and Summer