adidas Berlin Studio

Sponsor

adidas

Department

Product Design

Faculty

Rob Ball

Term / Year

Summer 2017

Project Brief

Students explored future concepts in footwear, apparel, equipment, branded events, and retail and digital interaction. In addition, “Future of Sport” leveraged an immersion into Berlin culture and provided interactions with local experts, sponsors and designers. The project simultaneously explored and redefined the future of performance and participation in sports.

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