Jie Gu

Spring 2019 Graduate

When I was in middle school, my grandparents couldn’t use a smartphone.

I felt sad that they were so frustrated, so I drew them a pamphlet that explained the meaning of each icon. They had been overlooked, left in the dark, not thought of in the design process.

This is when I became an Interaction Designer, someone who will speak up for the needs of overlooked populations and people of all ages. I put my users’ needs first. I spend lots of time getting to know them, their habits, their concerns, their points of frustration. Connecting the research to design thinking allows me create micro interactions that are playful, friendly and exciting. I want to reshape technology in a way that encourages ALL people to be empowered.