Package Design 1
An engaging, educational “roadtrip adventure kit” for each child in the car, to help break up a long roadtrip into a series of mini-adventures. At each stop along your route, open a surprise gift, plus use photos and interesting facts to learn about your destination.
TRIPKIT, which is targeted at elementary school age children, is playful, analog, modular, and social — the goal is to get the whole family involved in the learning process.
Inspirations: The design took visual cues from the unfolding of an old-school map, along with a rounded, kid-friendly graphic presence.
Materials: The custom folding carton could be produced using Clay Coated Boxboard made on a cylinder grade machine, using recycled corrugated boxes (tan and white), or with a virgin fiber 18 point paperboard such as Kraft.